Innovation

A Very Short Introduction

Price: 350.00 INR

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ISBN:

9780198825043

Publication date:

10/09/2018

Paperback

152 pages

174x111mm

Price: 350.00 INR

We sell our titles through other companies
Disclaimer :You will be redirected to a third party website.The sole responsibility of supplies, condition of the product, availability of stock, date of delivery, mode of payment will be as promised by the said third party only. Prices and specifications may vary from the OUP India site.

ISBN:

9780198825043

Publication date:

10/09/2018

Paperback

152 pages

Second Edition Edition

Mark Dodgson, David Gann

Demonstrates how innovation is used to create wealth, productivity growth, and improved quality of life,Considers future disruptive technologies such as AI, discussing their implications for work and employment,Looks at the process of innovation, the ways organizations use their resources to innovate, and the eventual outcomes of innovation,Explores innovation emerging from and for use in developing countries, such as digital money,Considers how we consume the products of innovation,Explains why failure in innovation is so common but at the same time so necessary,Examines how the innovation process is stimulated by new technologies such as the internet,Part of the bestselling Very Short Introductions series - over nine million copies sold worldwide

Rights:  OUP UK (INDIAN TERRITORY)

Second Edition Edition

Mark Dodgson, David Gann

Description

What is innovation? How is innovation used in business? How can we use it to succeed?

Innovation, the ways ideas are made valuable, plays an essential role in economic and social development, and is an increasingly topical issue. Over the last 150 years our world has hit an accelerated rate of transformation. From aeroplanes to television and penicillin, and from radios to frozen food and digital money, the fruits of innovation surround us.

This Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs, who stimulates it, how it is pursued, and what its outcomes are, both positive and negative. Considering innovation today, and discussing future disruptive technologies such as AI, which have important implications for work and employment, Mark Dodgson and David Gann consider the extent to which our understanding of innovation has developed over the past century and how it might be used to interpret the global economy.


ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.


About the author

Mark Dodgson, Professor of Innovation Studies, University of Queensland, and David Gann, Professor and Vice-President (Innovation) at Imperial College London

Mark Dodgson's research interests are in the areas of corporate strategies and govenment policies for technology and innovation. He has authored over 50 articles and book chapters, as well as written seven books. Mark is currently Professor of Innovation Studies at the University of Queensland.

David Gann, CBE, is Professor and Vice-President (Innovation) at Imperial College London, and is responsible for a large portfolio of research in collaboration with firms in design, manufacturing, engineering, and construction.

Together they edited The Oxford Handbook of Innovation Management, (OUP, 2014), with Nelson Phillips.

Second Edition Edition

Mark Dodgson, David Gann

Table of contents

Preface
1:Josiah Wedgwood: the world's greatest innovator
2:Joseph Schumpeter's gales of creative destruction
3:London's wobbly bridge: learning from failure
4:Stephanie Kwolek's new polymer: from labs to riches
5:Thomas Edison's organizational genius
6:Innovating the future
References
Further reading
Index

Second Edition Edition

Mark Dodgson, David Gann

Second Edition Edition

Mark Dodgson, David Gann

Second Edition Edition

Mark Dodgson, David Gann

Description

What is innovation? How is innovation used in business? How can we use it to succeed?

Innovation, the ways ideas are made valuable, plays an essential role in economic and social development, and is an increasingly topical issue. Over the last 150 years our world has hit an accelerated rate of transformation. From aeroplanes to television and penicillin, and from radios to frozen food and digital money, the fruits of innovation surround us.

This Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs, who stimulates it, how it is pursued, and what its outcomes are, both positive and negative. Considering innovation today, and discussing future disruptive technologies such as AI, which have important implications for work and employment, Mark Dodgson and David Gann consider the extent to which our understanding of innovation has developed over the past century and how it might be used to interpret the global economy.


ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.


About the author

Mark Dodgson, Professor of Innovation Studies, University of Queensland, and David Gann, Professor and Vice-President (Innovation) at Imperial College London

Mark Dodgson's research interests are in the areas of corporate strategies and govenment policies for technology and innovation. He has authored over 50 articles and book chapters, as well as written seven books. Mark is currently Professor of Innovation Studies at the University of Queensland.

David Gann, CBE, is Professor and Vice-President (Innovation) at Imperial College London, and is responsible for a large portfolio of research in collaboration with firms in design, manufacturing, engineering, and construction.

Together they edited The Oxford Handbook of Innovation Management, (OUP, 2014), with Nelson Phillips.

Table of contents

Preface
1:Josiah Wedgwood: the world's greatest innovator
2:Joseph Schumpeter's gales of creative destruction
3:London's wobbly bridge: learning from failure
4:Stephanie Kwolek's new polymer: from labs to riches
5:Thomas Edison's organizational genius
6:Innovating the future
References
Further reading
Index