Business Communication
Price: 905.00 INR
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ISBN:
9780198077053
Publication date:
08/06/2012
Paperback
672 pages
Price: 905.00 INR
We sell our titles through other companies
Disclaimer :You will be redirected to a third party website.The sole responsibility of supplies, condition of the product, availability of stock, date of delivery, mode of payment will be as promised by the said third party only. Prices and specifications may vary from the OUP India site.
ISBN:
9780198077053
Publication date:
08/06/2012
Paperback
672 pages
Second Edition
Meenakshi Raman & Prakash Singh
The second edition of Business Communication is a comprehensive textbook specially designed to meet the needs of management students. The text material has been restructured to provide a more balanced and exhaustive coverage of the subject and give an in-depth coverage of the core components of business communication.
Rights: World Rights
Second Edition
Meenakshi Raman & Prakash Singh
Description
The second edition of Business Communication is a comprehensive textbook specially designed to meet the needs of management students. The text material has been restructured to provide a more balanced and exhaustive coverage of the subject and give an in-depth coverage of the core components of business communication.
The book is now divided into four parts comprising 21 chapters. Beginning with an introduction to the principles of business communication in the first part, it goes on to discuss the written aspects in the second part. While the third part concentrates on developing oral skills for business, the fourth part analyses specific communication needs.
About the authors
Meenakshi Raman was formerly Professor and Head, Department of Humanities and Social Sciences, at the Birla Institute of Technology and Science (BITS) Pilani, KK Birla Goa Campus.
Prakash Singh is Associate Professor and Area Chairman, Finance and Accounting, Indian Institute of Management, Lucknow.
Second Edition
Meenakshi Raman & Prakash Singh
Table of contents
PART I UNDERSTANDING BUSINESS COMMUNICATION
Chapter 1. Nature and Scope of Communication
Chapter 2. Non-verbal Communication
Chapter 3. Cross-cultural Communication
Chapter 4. Technology-enabled Business Communication
PART II WRITING BUSINESS MESSAGES AND DOCUMENTS
Chapter 5. Business Writing
Chapter 6. Business Correspondence
Chapter 7. Instructions
Chapter 8. Business Reports and Proposals
Chapter 9. Careers and Résumés
PART III DEVELOPING ORAL COMMUNICATION SKILLS FOR BUSINESS
Chapter 10. Effective Listening
Chapter 11. Business Presentations and Public Speaking
Chapter 12. Conversations
Chapter 13. Interviews
Chapter 14. Meetings and Conferences
Chapter 15. Group Discussions and Team Presentations
Chapter 16. Team Briefing
PART IV UNDERSTANDING SPECIFIC COMMUNICATION NEEDS
Chapter 17. Communication across Functional
Chapter 18. Corporate Communication
Chapter 19. Persuasive Strategies in Business Communication
Chapter 20. Ethics in Business Communication
Chapter 21. Business Communication Aids
Second Edition
Meenakshi Raman & Prakash Singh
Features
- Two new chapters on cross-cultural communication and career building and résumé writing
- New sections on interpersonal communication, communication styles, fluency development strategies, types of interviews, video conferencing, teleconferencing, etc.
- New features such as business communication insights and business communication tools
- Sidebars for easy recapitulation
- New appendices on interview questions, impact words, transitions, British and American vocabulary, common usage errors, and commonly misspelt words
- Online Resource Centre: The following resources are available to support the faculty using this text:
- For Instructor:
- 1. PowerPoint Presentations
- 2. Solution Manual
- In the CD
- Video exercises on group discussions, interviews, and presentation skills
- PowerPoint presentations on soft skills, body language, listening, interviews, and group discussions
- Text supplements on business communication, business reports and proposals, business presentations and public speaking, communication across functional areas, and corporate communication
Second Edition
Meenakshi Raman & Prakash Singh
Description
The second edition of Business Communication is a comprehensive textbook specially designed to meet the needs of management students. The text material has been restructured to provide a more balanced and exhaustive coverage of the subject and give an in-depth coverage of the core components of business communication.
The book is now divided into four parts comprising 21 chapters. Beginning with an introduction to the principles of business communication in the first part, it goes on to discuss the written aspects in the second part. While the third part concentrates on developing oral skills for business, the fourth part analyses specific communication needs.
About the authors
Meenakshi Raman was formerly Professor and Head, Department of Humanities and Social Sciences, at the Birla Institute of Technology and Science (BITS) Pilani, KK Birla Goa Campus.
Prakash Singh is Associate Professor and Area Chairman, Finance and Accounting, Indian Institute of Management, Lucknow.
Table of contents
PART I UNDERSTANDING BUSINESS COMMUNICATION
Chapter 1. Nature and Scope of Communication
Chapter 2. Non-verbal Communication
Chapter 3. Cross-cultural Communication
Chapter 4. Technology-enabled Business Communication
PART II WRITING BUSINESS MESSAGES AND DOCUMENTS
Chapter 5. Business Writing
Chapter 6. Business Correspondence
Chapter 7. Instructions
Chapter 8. Business Reports and Proposals
Chapter 9. Careers and Résumés
PART III DEVELOPING ORAL COMMUNICATION SKILLS FOR BUSINESS
Chapter 10. Effective Listening
Chapter 11. Business Presentations and Public Speaking
Chapter 12. Conversations
Chapter 13. Interviews
Chapter 14. Meetings and Conferences
Chapter 15. Group Discussions and Team Presentations
Chapter 16. Team Briefing
PART IV UNDERSTANDING SPECIFIC COMMUNICATION NEEDS
Chapter 17. Communication across Functional
Chapter 18. Corporate Communication
Chapter 19. Persuasive Strategies in Business Communication
Chapter 20. Ethics in Business Communication
Chapter 21. Business Communication Aids
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