Tourism

Principles and Practices

Price: 779.00 INR

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ISBN:

9780198072362

Publication date:

24/11/2011

Paperback

772 pages

242.0x185.0mm

Price: 779.00 INR

We sell our titles through other companies
Disclaimer :You will be redirected to a third party website.The sole responsibility of supplies, condition of the product, availability of stock, date of delivery, mode of payment will be as promised by the said third party only. Prices and specifications may vary from the OUP India site.

ISBN:

9780198072362

Publication date:

24/11/2011

Paperback

772 pages

242.0x185.0mm

First Edition

Sampad Kumar Swain & Jitendra Mohan Mishra

Tourism-Principles and Practices is a comprehensive textbook, designed especially for undergraduate and postgraduate students of travel and tourism studies. It focuses on a wide array of concepts, principles, and practices in tourism and is supplemented with numerous exhibits, examples, illustrations, and cases.

Suitable for: Designed especially for undergraduate and postgraduate students of travel and tourism studies.Besides students, the book will be useful to practitioners like travel agents and tour operators also.

Rights:  World Rights

First Edition

Sampad Kumar Swain & Jitendra Mohan Mishra

Description

Tourism-Principles and Practices is a comprehensive textbook, designed especially for undergraduate and postgraduate students of travel and tourism studies. It focuses on a wide array of concepts, principles, and practices in tourism and is supplemented with numerous exhibits, examples, illustrations, and cases.

Divided into five parts, the book covers every aspect of the tourism trade. The first part is devoted to the concepts, history, motivation, and impacts of tourism. The second part discusses basic tourism services like passenger transport, hospitality, travel agency, tour operations, and the ancillary tourism sector. The third part throws light on the demand and supply components of the tourism business. In the fourth part, the economic and environmental impact of tourism is underlined. The last part is devoted to modern tourism business, with special emphasis on national and international tourism organizations, tourism marketing and research, e-tourism, and contemporary trends and practices.

Besides students, the book will be useful to practitioners like travel agents and tour operators also.

First Edition

Sampad Kumar Swain & Jitendra Mohan Mishra

Table of contents

PART I - FUNDAMENTALS OF TOURISM
Chapter 1. An Introduction to the Tourism Concept
Chapter 2. Development of Tourism through the Ages
Chapter 3. Travel Behaviour and Motivation
Chapter 4. Cultural and Sociological Tourism
PART II - BASIC TOURISM SERVICES
Chapter 5. Passenger Transport Business
Chapter 6. Hospitality Services
Chapter 7. Travel Agency Business Perspective
Chapter 8. Tour Operation Management
Chapter 9. Ancillary Tourism Sector
PART III - TOURISM DEMAND AND SUPPLY
Chapter 10. Measurement of Tourism Demand
Chapter 11. Basic Tourism Supply Components
PART IV - TOURISM IMPACTS AND POLICY FORMULATION
Chapter 12. Tourism Impacts on the Economy and the Environment
Chapter 13. Tourism Policy and Planning
PART V - MODERN TOURISM BUSINESS
Chapter 14. International, National, and Regional Tourism and Related Organizations
Chapter 15. Fundamentals of Tourism Marketing and Research
Chapter 16. E-Tourism
Chapter 17. Contemporary Trends and Practices

First Edition

Sampad Kumar Swain & Jitendra Mohan Mishra

Features

  • Adopts an integrated multi-disciplinary approach to explain the various dimensions of the tourism business
  • Includes over 200 exhibits, detailed chapter-end case studies, and project work in all chapters
  • Contains detailed cases on the latest trends in tourism, such as medical tourism, branding Indian tourism as also on Indian and global travel organizations such as IRCTC, Jet Airways, Amadeus, IATA, and SOTC
  • Includes eight colour pages of photographs of various tourist destinations

First Edition

Sampad Kumar Swain & Jitendra Mohan Mishra

First Edition

Sampad Kumar Swain & Jitendra Mohan Mishra

Description

Tourism-Principles and Practices is a comprehensive textbook, designed especially for undergraduate and postgraduate students of travel and tourism studies. It focuses on a wide array of concepts, principles, and practices in tourism and is supplemented with numerous exhibits, examples, illustrations, and cases.

Divided into five parts, the book covers every aspect of the tourism trade. The first part is devoted to the concepts, history, motivation, and impacts of tourism. The second part discusses basic tourism services like passenger transport, hospitality, travel agency, tour operations, and the ancillary tourism sector. The third part throws light on the demand and supply components of the tourism business. In the fourth part, the economic and environmental impact of tourism is underlined. The last part is devoted to modern tourism business, with special emphasis on national and international tourism organizations, tourism marketing and research, e-tourism, and contemporary trends and practices.

Besides students, the book will be useful to practitioners like travel agents and tour operators also.

Read More

Table of contents

PART I - FUNDAMENTALS OF TOURISM
Chapter 1. An Introduction to the Tourism Concept
Chapter 2. Development of Tourism through the Ages
Chapter 3. Travel Behaviour and Motivation
Chapter 4. Cultural and Sociological Tourism
PART II - BASIC TOURISM SERVICES
Chapter 5. Passenger Transport Business
Chapter 6. Hospitality Services
Chapter 7. Travel Agency Business Perspective
Chapter 8. Tour Operation Management
Chapter 9. Ancillary Tourism Sector
PART III - TOURISM DEMAND AND SUPPLY
Chapter 10. Measurement of Tourism Demand
Chapter 11. Basic Tourism Supply Components
PART IV - TOURISM IMPACTS AND POLICY FORMULATION
Chapter 12. Tourism Impacts on the Economy and the Environment
Chapter 13. Tourism Policy and Planning
PART V - MODERN TOURISM BUSINESS
Chapter 14. International, National, and Regional Tourism and Related Organizations
Chapter 15. Fundamentals of Tourism Marketing and Research
Chapter 16. E-Tourism
Chapter 17. Contemporary Trends and Practices

Read More