Opening Strategy
Professional Strategists and Practice Change, 1960 to Today
Price: 3695.00 INR
ISBN:
9780198738893
Publication date:
06/05/2019
Hardback
336 pages
Price: 3695.00 INR
ISBN:
9780198738893
Publication date:
06/05/2019
Hardback
336 pages
Richard Whittington
Provides unique insights into strategic practices of leading corporations and strategists through interview material,Takes a practice theoretic view on strategy,Provides historical and social context for strategy techniques,Explores current strategy and business practices to provide up-to-date insights for researchers and practitioners
Rights: OUP UK (INDIAN TERRITORY)
Richard Whittington
Description
Strategy is becoming more 'open' - more transparent and more inclusive. Opening Strategy tells the story of how corporate strategists and strategy consultants have worked since the middle of the last century to open up the strategy process. First strategic planning, then strategic management, and now 'open strategy' have all brought more people into the strategy process and provided more strategic information, for the benefit of both business and society at large.
Informed by interviews with corporate strategists and consultants at leading firms such as General Electric and McKinsey & Co, and drawing on the historical archives of
strategy's pioneers, this book provides vivid insights into the trials and tribulations of practice change in the strategy profession. Above all, it stresses the hard work of the little recognized and sometimes eccentric individuals who have been leaders in practice change. By building on a wide range of illustrations, covering both successes and failures, the book draws out general lessons for practice innovation in strategy. Those studying the topic will be able to set standard strategy techniques in historical and social context and develop new areas for investigation, while practising executives and consultants should gain a sense of how to innovate in strategy - and how not
to.
About the author
Richard Whittington, Professor of Strategic Management, University of OxfordRichard Whittington is Professor of Strategic Management at the Saïd Business School and New College, University of Oxford. He has authored, co-authored or contributed to ten books, including the best-selling textbook Exploring Strategy (12th edition, Pearson, 2019) and the Cambridge Handbook of Open Strategy (2019). He is an associate editor of the Strategic Management Journal and has co-edited six special issues in leading journals. He was previously a board member of the Strategic Management Society and past Chair of the Strategizing Activities and Practices interest group at the Academy of Management. His current research focuses on strategy-as-practice and 'open strategy'.
Richard Whittington
Table of contents
1:Opening Strategy: Practices and Professionals
2:Making Strategy: Theory and Practice
3:Corporate Strategists: Surviving the 'Fall'
4:Strategy Consultants: Knowledgeable Professionals
5:Strategic Planning: Choice and Competition
6:Strategic Management: Change and Implementation
7:Open Strategy: Transparency and Inclusion
8:Changing Strategy - for the Better
Appendix: Sources and Methods
Richard Whittington
Description
Strategy is becoming more 'open' - more transparent and more inclusive. Opening Strategy tells the story of how corporate strategists and strategy consultants have worked since the middle of the last century to open up the strategy process. First strategic planning, then strategic management, and now 'open strategy' have all brought more people into the strategy process and provided more strategic information, for the benefit of both business and society at large.
Informed by interviews with corporate strategists and consultants at leading firms such as General Electric and McKinsey & Co, and drawing on the historical archives of
strategy's pioneers, this book provides vivid insights into the trials and tribulations of practice change in the strategy profession. Above all, it stresses the hard work of the little recognized and sometimes eccentric individuals who have been leaders in practice change. By building on a wide range of illustrations, covering both successes and failures, the book draws out general lessons for practice innovation in strategy. Those studying the topic will be able to set standard strategy techniques in historical and social context and develop new areas for investigation, while practising executives and consultants should gain a sense of how to innovate in strategy - and how not
to.
About the author
Richard Whittington, Professor of Strategic Management, University of OxfordRichard Whittington is Professor of Strategic Management at the Saïd Business School and New College, University of Oxford. He has authored, co-authored or contributed to ten books, including the best-selling textbook Exploring Strategy (12th edition, Pearson, 2019) and the Cambridge Handbook of Open Strategy (2019). He is an associate editor of the Strategic Management Journal and has co-edited six special issues in leading journals. He was previously a board member of the Strategic Management Society and past Chair of the Strategizing Activities and Practices interest group at the Academy of Management. His current research focuses on strategy-as-practice and 'open strategy'.
Table of contents
1:Opening Strategy: Practices and Professionals
2:Making Strategy: Theory and Practice
3:Corporate Strategists: Surviving the 'Fall'
4:Strategy Consultants: Knowledgeable Professionals
5:Strategic Planning: Choice and Competition
6:Strategic Management: Change and Implementation
7:Open Strategy: Transparency and Inclusion
8:Changing Strategy - for the Better
Appendix: Sources and Methods