Communicating for Results

• A skills-based approach with easy-to-use models, real-life case studies, examples, and a variety of exercises to enhance writing skills, improve interactivity, and overcome fear of public speaking
• Annotated examples of effective written communication including reports, proposals, e-mail, and business letters
• A wide range of communication approaches based on current trends and practices in areas such as business documentation, digital and social media, persuasive presentations and individual, small group, and collaborative communication
• The emphasis on critical thinking and learning by doing rather than on rigid frameworks equips students with the practical skills they will need at work and in their careers
• An easy-to-read, attractive two-colour layout

Rights:  World Rights