Indian Business Case Studies Volume II

Price: 895.00 INR

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ISBN:

9780192869388

Publication date:

01/11/2022

Paperback

208 pages

Price: 895.00 INR

We sell our titles through other companies
Disclaimer :You will be redirected to a third party website.The sole responsibility of supplies, condition of the product, availability of stock, date of delivery, mode of payment will be as promised by the said third party only. Prices and specifications may vary from the OUP India site.

ISBN:

9780192869388

Publication date:

01/11/2022

Paperback

208 pages

Dr. V. P. Pawar, Dr. Bhagyashree Kunte & Dr. Srinivas Tumuluri

This volumes has multidisciplinary Indian case studies from different areas of managment like finance, human resource management, marketing, and strategic operations management.

Rights:  World Rights

Dr. V. P. Pawar, Dr. Bhagyashree Kunte & Dr. Srinivas Tumuluri

Description

It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management.

About the authors:

Dr. V. P. Pawar is Director, Audyogik Shikshan Mandal (ASM), Pune. He holds a Ph.D in Computer Science and also an MBA. Dr. Pawar is the recipient of more than forty national and international patents, and has been conferred fellowships from Department of Science and Technology, Government of India, University Grants Commission, University of Cambridge, and Microsoft Corporation.

Dr. Bhagyashree Kunte is Associate Professor, Audyogik Shikshan Mandal (ASM), Pune. She holds a Ph.D in Financial Management from Savitribai Phule Pune University. Dr. Kunte has nearly fifteen years of industry experience, and exposure to managerial finance and project financing in several Indian companies of repute.

Dr. Srinivas Tumuluri is Assistant Professor, Audyogik Shikshan Mandal (ASM), Pune. He has nearly twenty-five years of industry experience in financial management and strategic finance. Dr. Tumuluri has presented several research papers at national and international conferences, and has designed and developed business case studies on investment banking, asset management, and taxation.

Dr. V. P. Pawar, Dr. Bhagyashree Kunte & Dr. Srinivas Tumuluri

Table of contents

Chapter 1   The Culture Vs Strategy

Chapter 2   Power Play and Ethics

Chapter 3   Beyond the Bootstrap

Chapter 4   Starbuks:The 'Coffee House' Expert

Chapter 5   Great Thought: Difficult For Business

Chapter 6   Turmoil in the Banking Landscape

Chapter 7   Information Technology & Banking Industry

Chapter 8   ING Vysya Bank Vs Kotak Mahindra Bank

Chapter 9   The Ghost of NPAs

Chapter 10   Innovation and the Entrepreneurial Urge

Chapter 11   Chasing the 'Long Tail'

Chapter 12   The Price of Owning a Big Cat

Chapter 13   Liar, Liar: Is Apple on Fire?

Chapter 14   The Indian Telecom Distress

Chapter 15   Who Created the Mess?

Chapter 16   Coca-Cola: Taste the Controversy

Chapter 17   Holding On & Letting It Go

Chapter 18   Microsoft's Acquisition of Nokia

Chapter 19   The Pains of Separation

Chapter 20   What Went Wrong With Nestle's Maggi

Dr. V. P. Pawar, Dr. Bhagyashree Kunte & Dr. Srinivas Tumuluri

Dr. V. P. Pawar, Dr. Bhagyashree Kunte & Dr. Srinivas Tumuluri

Dr. V. P. Pawar, Dr. Bhagyashree Kunte & Dr. Srinivas Tumuluri

Description

It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management.

About the authors:

Dr. V. P. Pawar is Director, Audyogik Shikshan Mandal (ASM), Pune. He holds a Ph.D in Computer Science and also an MBA. Dr. Pawar is the recipient of more than forty national and international patents, and has been conferred fellowships from Department of Science and Technology, Government of India, University Grants Commission, University of Cambridge, and Microsoft Corporation.

Dr. Bhagyashree Kunte is Associate Professor, Audyogik Shikshan Mandal (ASM), Pune. She holds a Ph.D in Financial Management from Savitribai Phule Pune University. Dr. Kunte has nearly fifteen years of industry experience, and exposure to managerial finance and project financing in several Indian companies of repute.

Dr. Srinivas Tumuluri is Assistant Professor, Audyogik Shikshan Mandal (ASM), Pune. He has nearly twenty-five years of industry experience in financial management and strategic finance. Dr. Tumuluri has presented several research papers at national and international conferences, and has designed and developed business case studies on investment banking, asset management, and taxation.

Table of contents

Chapter 1   The Culture Vs Strategy

Chapter 2   Power Play and Ethics

Chapter 3   Beyond the Bootstrap

Chapter 4   Starbuks:The 'Coffee House' Expert

Chapter 5   Great Thought: Difficult For Business

Chapter 6   Turmoil in the Banking Landscape

Chapter 7   Information Technology & Banking Industry

Chapter 8   ING Vysya Bank Vs Kotak Mahindra Bank

Chapter 9   The Ghost of NPAs

Chapter 10   Innovation and the Entrepreneurial Urge

Chapter 11   Chasing the 'Long Tail'

Chapter 12   The Price of Owning a Big Cat

Chapter 13   Liar, Liar: Is Apple on Fire?

Chapter 14   The Indian Telecom Distress

Chapter 15   Who Created the Mess?

Chapter 16   Coca-Cola: Taste the Controversy

Chapter 17   Holding On & Letting It Go

Chapter 18   Microsoft's Acquisition of Nokia

Chapter 19   The Pains of Separation

Chapter 20   What Went Wrong With Nestle's Maggi