Tapan K. Panda

Dr Tapan K. Panda is Dean, Jindal Global Business School (JGBS) at O.P. Jindal Global University (JGU). Prior to this, he was Dean & Professor of Marketing at School of Management, BML Munjal University. He has also been Director at Great Lakes Institute of Management, Chennai and a full time faculty in the area of marketing at Indian Institute of Management (IIM) Indore, Kozhikode and Lucknow.

He has done his MBA from University of Houston, Texas, USA and holds a Ph.D in the area of Branding. He has more than 22 years of academic, industry and consulting experience in the area of branding and marketing. He is also brand and marketing consultant to many leading brands which includes LG Electronics, Woodlands, Axis Bank, UCO Bank, India Tourism, Cloud Cherry, Chennai Super Kings, USAID, Deliver Inc., USA and World Bank.

Dr Panda has published 20 books and more than 100 research papers in the area of marketing, branding, customer relationship management and digital marketing He is also the author of Sales and Distribution Management, 2e (OUP).

He can be reached at tapanpanda@gmail.com